Texas Tech Embracing the Desert, Taking it to TCU on Twitter

There is a full-blown Twitter War raging right now between Texas Tech and TCU, and right now the Red Raiders seem to have the leg up in the battle.
This Big 12 skirmish all started last week when the TCU AD rolled out a plan that does not allow Texas Tech fans to purchase single-game tickets for their match up in Fort Worth this fall. That, of course, riled u the fan base in Lubbock and started this whole thing up.
Then, on Tuesday, TCU recruiting coordinator Bryan Carrington had a reaction to news out of Lubbock that the football team is set to make history with $25,000 NIL contracts for the entire team.
Well, to say that Carrington has a problem with the new NIL deals at TTU would be an understatement, as he went on a five-tweet thread rant telling recruits to be careful about “building their brand in a desert.”
The folks in Lubbock have now embraced the role of the desert, almost to the point that the TTU logo is close to becoming a cactus. Even Joey McGuire’s Twitter is sporting the cactus now.
TCU stirred up a hornet’s nest with Red Raider Nation, and they have already started making some changes to TCU’s Wikipedia page. The page for Amon G. Carter Stadium has had some, well, let’s call them “renovations.”
Ironically, Amon G. Carter, who TCU’s stadium is named after, is a Texas Tech graduate, which makes this all so much better.
Hopefully the folks at TCU enjoy their new office decorations, courtesy of their friends in the desert.
