Big 12 News

Three Big 12 Schools Rank in Top 10 Most Expensive Gameday Experiences

NCAA Football: Virginia Tech at West Virginia

While no one said gameday experiences are cheap, three Big 12 schools stand out among the top 10 most expensive gameday experiences in the nation courtesy of 247Sports.

247Sports’ Raymond Lucas Jr. ranked the top 10 most expensive gameday experiences in the nation, with three of the top five spots belonging to the Oklahoma Sooners, West Virginia Mountaineers, and the Texas Longhorns.


The average gameday experience ropes in a combination of price for two tickets (depending on the opponent), parking, food, drinks, and any other necessities involved in seeing your favorite team play live. The Oklahoma Sooners currently own the title for the most expensive gameday experience on average coming in at a whopping $276.

In a bit of a shocker, the West Virginia Mountaineers show up in second place with an average gameday price of $264, which Lucas backed up by saying, “West Virginia is passionate about college football as the Mountaineers bring people together on Saturdays. Mountaineer Field at Milan Puskar Stadium holds 60,000, the smallest amongst the top 10. Yet the program’s supporters spend enough money to place it No. 2 on the list. Two tickets are $200 and parking is $20. Two beers are $18, two sodas are $14, and two hot dogs are $12. While the cost of attendance is more expensive than others, singing John Denver’s “Take Me Home, Country Roads” amongst thousands of energized fans is priceless.”

The third and final team from the Big 12 Conference to show up on the list happens to be the second team headed for the SEC in 2024, the Texas Longhorns, which on average cost $242 for a standard gameday event. The Longhorns, Mountaineers, and Sooners may all currently rank in the top five of most expensive gameday experiences, and in the event that the on the field product can level up from the previous season, it’s a safe bet to say those numbers will continue to climb, despite the pain in our wallets.

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